Member? Get the Etalage app

Your own app. Your own members. No surcharge as you grow.

A real app of your own in the App Stores. A fast, pleasant platform to work in. A fixed monthly rate, no hidden costs.

Start with a 30-day free trial on any plan — nothing charged today.

Basic

Start small and sell your first online classes, without the hassle.

€ 49/mo

cancel any month

+ 5% platform fee on your revenue
  • Up to 250 members
  • Unlimited video uploads
  • Website in your brand style
  • Native iOS & Android apps
  • Works with AirPlay & Chromecast
  • Member management
  • Community features
  • Subscriptions & bundles
  • Programs & labels
  • SEPA, iDEAL and card payments
Start 30 days free
Recommended for switchers

Pro

Everything you actually want. The features others reserve for their most expensive plan. From day one.

€ 89/mo

with annual · € 99 monthly, cancel anytime

+ 3% platform fee on your revenue
  • Everything in Basic, plus:
  • Unlimited members
  • Your own app in the App & Play Store
  • Fully your own brand, no Etalage logo
  • Website on your own URL
  • Live streaming
  • Integrations: MailerLite & Zapier
  • Connect your own Stripe account
  • Support by email and WhatsApp
  • Free migration service worth € 249

Etalage moves your content, members, subscriptions and even your App Store listing.

Try 30 days free

Ultra

For serious growth; the sky is the limit. The best volume deal on the market. Always.

from € 329/mo

tailored to your scale

+ from 1% platform fee on your revenue
  • Everything in Pro, plus:
  • Cost certainty at high revenue
  • Apple TV & Google TV apps
  • Custom features & tailored integrations
  • Direct link to your own payment provider
  • A dedicated support contact
Request a proposal

No surprises. Here's how our fee works.

A low entry point, and the rest grows with your revenue. We only really earn when you earn — and at scale your fee drops to almost nothing.

No cost per subscriber

At Uscreen you pay up to $1.99 per member per month. At 500 members that's easily $1,000 on top of your subscription. With us: € 0. Always.

Payment fees at cost

We pass Stripe's fees straight through — not a cent on top. With iDEAL you pay € 0.29 per transaction. No percentage.

Growing? Your fee drops

From 5% (Basic) to 3% (Pro) to under 1% on Ultra — the exact opposite of a per-member model.

Work out what you'd pay

Your revenue: € 4,500 across 300 members

Your Etalage cost (Pro)
€ 224
vs. ± € 680 at Uscreen on the same scale

Excludes payment processing (passed through at cost). Above 250 members we calculate with Pro; Ultra discount on request. Competitor prices converted to euro, as published July 2026.

Switching? Compare Etalage Pro with what you pay now

For your own app in the App Store, competitors require their most expensive plan. Here's what you get there — and what you get with Etalage Pro.

Etalage ProKajabiUscreenPassion.io
Monthly price (annual)€ 89± € 365± € 410± € 545
Cost per subscriberNoneNone€ 0.90/memberNone
Your own app in App & Play Storemost expensive planmost expensive planmost expensive plan
Casting to TVCustom plan only
Live streamingvia integrations
Community & membershipslimitedlimited
One video, multiple productsre-upload each time
iDEAL (€ 0.29 per transaction)
Migration servicefree with annualassistancecustom plan only
Dutch-language support

Competitor prices converted to euro, as published July 2026. Sources: official pricing pages.

We keep it simple. Because your time is money too.

Etalage was built in part by people like you. You want to focus on your content and your members. So a platform has to be simple and fast.

Live fast, with a complete offering

From € 49 a month you run on Basic — right away with the Etalage app on iOS and Android, AirPlay and Chromecast that just work, and a dashboard anyone understands.

Smooth migration

Stuck with an expensive provider? From Pro we migrate your members, content and even SEPA mandates without your members noticing a thing. Behind the scenes.

It's your platform

From € 89 a month we launch your own branded app in the App Store and Google Play, and your website goes live on your own URL. Your name, your brand.

See what Etalage does with your content?

Book a demo — we'll set up a few of your own videos beforehand, so you see your platform instead of ours.

All prices exclude VAT and payment provider fees (passed through at cost). Competitor prices converted to euro, as published July 2026.

Looking for your studio you have access to?

Download the Etalage app to access your studio's content, classes, and community.

Log in with your email to access all your studio memberships in one place.